You want to make an impact on customers.You want prospective customers to want to buy or endorse in your product or service. We spend as much time as we possibly can on social media so isn’t it only right that we make that statement through social media? Instagram to be more specific.
So you, as a small business owner, have no idea where to begin or you have an idea in your head but the execution isn’t the smoothest. No worries, we’re here to give you some insights on how Caribbean brands are dominating social media content and you can take away a thing or two from them.
Levi Marcus has made a name for himself in the apparel sector . Building his own self titled line “Levi Marcus” his brand showcases that modern day class. He’s always on top of fashion trends and does an exceptional job of marketing his brand both locally and internationally. Pay special attention to his theme as his consistency with the use of colour and that warm , tropical vibe is a great pull factor that he has to his page.
2.The Golden Pineapple TT
Your go to for swimwear and accessories. The great thing about the golden pineapple TT is that their vibe is as custom as their line. Very tropical and has a statement colour,like their name suggests (Gold). Like Levi Marcus, they do not shy away from hints of colour but still keep their very distinct island vibe.
A popular local photographer whose content speaks for itself. Her daring images and the ability to capture beyond what meets the eye is one of the many reasons why her work is adored both locally and internationally. If you’re more of a high end brand, I highly suggest looking at her work or even giving her a call to enhance the presence of your page. Her skills are amazing!
4.Kriston Koon Koon
“You must be shapeless, formless, like water. When you pour water in a cup, it becomes the cup. When you pour water in a bottle, it becomes the bottle. When you pour water in a teapot, it becomes the teapot. Water can drip and it can crash. Become like water my friend.”- Bruce Lee ⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀ ⠀ ⠀ www.kristonkkphotography.com
Another amazing local photographer who also, like Levi Marcus has his own self titled apparel line and in addition to that a Youtube Channel. The great thing about Kriston Koon Koon’s vibe is that it isn’t only on one page! Yes you can see his work all over Instagram and more recently on Kes the Band’s Instagram page. This is what you call moving beyond the norms. His marketing influence is genius. Have a look at his work if you’re trying to get some insight as to how colour combos work (When you have a lot of colour)
5. Tobye and Shoma
Couture Couture Couture! Tobye and Shoma have been dominating Trinidad’s local market with their fashion label Tobye and Shoma TM along with their individual collaborations with Koral Beach Boutique and Bliss , a popular carnival band in Trinidad. If you’re looking for out of the box. They threw away the box. There is no other local page you can go on to and say “I’ve seen this before!” Individuality at its finest.
Please note that this is not in any particular order and there are far more Caribbean brands that have been impactful. These are personally my top five and I’m sure there will be many more to come. Which Instagram page was your favorite? Let us know if we missed out any!