Before I impulsively jetted off to spend a month working in and traversing Montreal, you could find me playing video games or devouring...

Trust me, I get it. We all want to be Wendy’s. There is no denying that the fast-food chain’s Twitter presence is 🔥. Their recent...

Instagram’s voice messaging feature has joined the social media community. As you may or may not know, this feature already exists on...

It’s that time of year again, marketers, when everyone’s advertising is filled to bursting with Christmas trees, Santa Claus, and a whole...

Change isn’t easy. I’ve seen two extremes from businesses when it comes to the social media conversation. Either they’re heavy-handed in...

There’s something deeply refreshing about a social media feed that is unapologetically authentic. Just look at Wendy’s legendary penchant...

The Problem One of the most enduring arguments I’ve heard against building an online presence is ‘My audience doesn’t use <insert flavor...

Christmas is right around the corner, and we all know what that means – the inevitable influx of promotions from brands. What businesses...

Email marketing continues to be one of the most effective forms of digital advertising

Businesses should focus on growing their audience & rewarding the one they already have.

The evolution of gaming in the digital age

How social media and gaming have crossed over.

Online branding tips that can help NGOs looking to navigate advertising on social media.

Why Commitment is one of the key elements to success on the platform.

Some insights into why the platform is great for advertising