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How to Handle Negativity for Your Company or Brand
In the words of Beyonce – “Let’s get in formation.” It’s probably no coincidence that my playlist went full tongue in cheek while editing...

Pauline Joseph
Jul 26, 20192 min read
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How to Conduct a Social Media Audit
It’s always good to take a long, hard look at ourselves and where we’re at sometimes. Weigh what’s been working and what can be changed....

Pauline Joseph
Jun 7, 20192 min read
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Is Content Creation Better Than Content Curation?
I’ll tell you right now, both are needed and none is better than the other. But keep reading so I can tell you why. Content curation is...

Pauline Joseph
May 22, 20192 min read
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How to Create Employee Advocacy for Social Media
The most important resource in a company, is human. A company cannot operate without the people it employs to keep the wheel turning. Who...

Pauline Joseph
May 9, 20192 min read
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3 Easy Ways to Get User Generated Content
Content that has been created by someone in your audience is considered User Generated Content (UGC). This can be photos, videos and...

Pauline Joseph
Apr 25, 20192 min read
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3 Types of Content SURE TO WORK
As a Content Creator for ACM, I’ve learnt to create content based on the conversations our audience was having. In moments of silence, we...

Pauline Joseph
Apr 9, 20192 min read
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Top 3 Tips for Great Community Management
As a small business owner, you’re chief cook and bottle washer. Which also makes you Community Manager. This role means your social media...

Pauline Joseph
Feb 10, 20192 min read
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3 Tips for Running a Social Media Competition
Running a social media competition can either be intimidating or fun, if you’ve planned. For most small businesses, the guidelines and...

Pauline Joseph
Feb 4, 20192 min read
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What Brands Can Learn from Gary Griffith
The Trinidad and Tobago Police Commissioner, Gary Griffith has taken not only the country by storm, but social media. Commissioner...

Pauline Joseph
Dec 14, 20183 min read
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3 Ways to Celebrate Christmas on Your Business Page
We’re a few days away from the big 25th of December, Christmas Day. While we’re decorating our offices and living rooms, stringing up...

Pauline Joseph
Nov 29, 20182 min read
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3 Reasons to post Customer Reviews
Customer reviews are the first thing I look for on a Facebook page for a restaurant. Many customers do the same. There is an innate need...

Pauline Joseph
Oct 31, 20182 min read
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